Testimonials
What do our clients say about us?
Jonathan Seddon, CEO Seddon Group Ltd. 'It is always a pleasure to work with Paul and the team at 3Dk, as it has been for over 20 years. Their knowledge and commitment to excellence make them a valued partner within our business. I confidently recommend their services to any organisation seeking innovative solutions and reliable support delivered by a lovely friendly team of professionals.'
Matthew Walker, CEO has worked with Paul as a coach and mentor for many years. 'Paul has helped me navigate through the challenges of being CEO, sometimes by asking searching questions that led to me finding solutions, sometimes by sharing his experiences in similar situations and sometimes by creating links with others who have trodden that path before. I have found his support, perspective and objectivity really helpful. He is an excellent coach and combines his knowledge of the housing sector, the commercial world and a strong value base. I am amazed at who he knows!'
Wayne Gethings, Group CEO, Housing Plus Group
'What a journey it has been; we have been working together for many years. We have embedded a cultural footprint and coaching throughout the organisation which has supported and strengthened my role as CEO. Putting the right people in place is imperative for the success of the organisation. Paul has listened and shared strategic models and techniques to widen my blue sky thinking. Latterly we have drawn the merger of 2 organisations together, and his wealth of experience in this area was very much appreciated. It has been an insightful journey; I feel working with Paul and 3Dk has made me a strong and resilient leader in what is often a very challenging environment. '
Kevin Rodgers, Group CEO 'What a coach brings to a conversation and relationship is really special. I have worked with Paul for many years and his insights, questions and challenges, and most of all his support, have been very, very helpful.'
Nick Byrne, Executive Director 'I have had 1-2-1 executive coaching with Paul for a number of years now, including when I was applying for my first Executive role. I have always found it valuable, helping me make some key decisions about the shape of my team and how I approach complex issues. Highly recommended!'
Jo Sugden, Executive Director 'Working with Paul has been truly transformative for my personal and professional development. His coaching has been instrumental in building my confidence, resilience, and drive, helping me to perform at my best even in challenging situations. Paul brings a unique blend of theoretical insight, practical tools, and deep experience, combined with an exceptional network that has expanded my perspective and understanding taking me on a journey of growth and self-awareness, to thrive in my role and approach leadership from fresh and different angles. Immense impact on my career & personal development.'
Charlie Norman, Group CEO has worked with 3Dk for many years across a broad range of consultancy services. 'We have found their support invaluable, extremely supportive, innovative and based on a foundation of sound ethics and principles. We love working with Paul and his associates and highly recommend them to anyone looking to work with a company with great values and a pool of brilliantly talented people. Paul, you have been amazing, keeping us all connected and sane!'
Nick Atkin, CEO '3Dk have been a source of advice and support for many years. The insight Paul has provided, as both a coach and in the range of consultancy services offered, have been invaluable. His wide network of contacts from across a range of business sectors and how he then links these to the individual needs of my business is exceptional. To this day I still don’t know how he does it! An investment that has had a direct benefit to the business and my own personal development.'
Amanda Garrard, CEO has known Paul for many years. He has coached her on her CEO journey. 'Paul's approach, insight and unique style (which often involves walking and talking up mountains) which gives you the space to reflect, to be challenged and give a fresh perspective. Building on my personal experience with 3Dk, we have latterly used the team to provide coaching to our rising stars and work with the Board on how we become the best we can be, and develop staff to their full potential.'
Dave Neilson, Group CEO at Fusion21. 'Working with Paul, at 3Dk, has been a very valuable, personal and professional experience. His relaxed approach and style creates a safe, yet challenging, environment that gives me the space to reflect, explore and discover what authentic leadership really means for me and the Fusion21 Group. They challenged my thinking, supported me through some major transitions and helped me build and maintain confidence and resilience.'
Nicole Kershaw, CEO: 'I have worked with Paul and 3Dk for many years. The drawing together of Marvel 2 was masterful; newly appointed Exec Directors were drawn together; we all grew and shared our journey, all now CEOs. The learning and models we have shared, have enabled me to become a strong and resilient leader. We often find a ‘blue sky thinking environment in nature’ where we can evaluate strategic models to be the best I can be. The role of CEO is always challenging, but having an ear to listen and bounce ideas off has been imperative to my successful career.'
Karl Dean, acting CEO / Executive Director at Grosvenor Hart Homes. 'I have worked with Paul and the 3Dk team for many years. They have provided support to me and my businesses on coaching, governance, executive development and business planning. The reason I have enjoyed such a lasting relationship with 3Dk is that Paul and his team, are in my view, the best at what they do.'
Teresa Jennings, CEO, Brathay Trust. '3Dk are a fantastic organisation to work with. We have worked alongside them for many years and found their support and particularly their networks really helpful to Brathay. We are recognised as a national centre for excellence in outdoor learning and I am really pleased we can share 3Dk's experiences, and our own, of pushing the boundaries for individuals and for organisations. 3Dk’s financial contributions to Brathay are also very much appreciated.'
Anchor Hanover; Jane Ashcroft, former Group CEO; 'Anchor are committed to developing our leaders and quality coaching is an important part of this commitment. 3Dk have been exceptional, grounded in key business roles who have added value to the individual leaders and the organisation.'
Eric Armitage, former Group CEO of North British / Anchor Trust: 'As a chief executive you could have done with somebody like Paul to talk to, particularly when there were challenging times.'
Chan Kataria, Group CEO from East Midlands Housing Group: 'I have worked with Paul over several years and his calm and considered approach toward executive coaching has been immensely valuable to me as a leader. He coaches clients in a way that enables them to develop their leadership through self-reflection and self-awareness. '
Sitaleki Akauola, a professional athlete has been meeting Paul since his move back from France to England. 'Paul creates a relaxed and honest space where we have been exploring options for an additional career path and possible transition from the sporting environment. This has been a great help when navigating through challenges; he has a real ear for listening and allows space for reflection. His time is an enriching experience and I always come away feeling positive and excited about the next step.'
Jenny Neville, Deputy CEO, ForHousing. 'I highly recommend Jane as an outstanding executive coach. Her deep experience, especially in the housing sector, brings invaluable insight into leadership, governance, and complex decision-making. Jane’s guidance has helped me find clarity, build confidence, and grow both personally and professionally. Her warm, supportive style fosters trust and openness, while her generosity in sharing real-world experiences offers reassurance during challenging times. Jane’s coaching has had a lasting impact, and I am truly grateful for her wisdom and care.'
Neil McGrath, deputy CEO CFO at Halton Housing Trust. Neil has worked with Executive coach John Walton. 'I found John to use his experience of working with other people in other sectors such as elite athletes and successful business people, extremely valuable. This helped me to draw parallels to the housing world. His support helped me understand challenges and issues. John was always flexible and accessible, his help and support was invaluable.'
Keighley Cougars rugby team 'Paul and his team were brilliant, they helped us feel big, dynamic and enabled us to do anything. The challenges we did helped us to grow and develop as a team, who would have thought we would have built a human pyramid underground in a cave! ' Paul was welcomed to the celebration where Keighley Cougars were promoted to the Championship with 3 matches to go, making Rugby League history.
Meghan Higney https://www.wearmessage.comMeghan is a successful entrepreneur who has developed and launched her own international company. 'Paul is the coach everyone should be lucky enough to have. He is grounded in the self-work we all need to be doing and the business realities many of us our grappling with. He brings a human-centeredness to his work that almost reads spiritual in context. His presence is calming and comforting, and you will never leave a session without an action plan. '



















